Samsung Galaxy Tab - "Celebrity Tantrum"

Leo Burnett Sydney

Leo Burnett Sydney McMahons Point, Australie

Awards

21073

Marque: Samsung Galaxy Tab
Pays: Australie

Annonceur: Samsung

Titre	Celebrity Tantrum
Agence	Leo Burnett Sydney
Campagne	Celebrity Tantrum
Annonceur	Samsung
Marque	Samsung Galaxy Tab
Mise en ligne	Novembre 2016
Secteur d'activité	Téléphones mobiles & tablettes
Synopsis	The creative idea was that only The Samsung Galaxy Tab S2 has a high quality screen worthy of high quality entertainment. Therefore, if you’re not using a Samsung Tab S2, the people who create epic entertainment (directors, actors etc) will be upset that you’re watching all their hard work on an inferior screen. So in our spot, we used an actor from one of the world’s most epic productions of all time (Game of Thrones), an actor famous for only saying one word (Hodor) and got him to finally speak up against inferior screens. The spot was designed to look like a trailer for the show and used device-detecting technology so he knew what device you were watching the spot on and had a tailored tantrum at you for watching such an epic production on such an un-epic screen. It was enough to finally make Hodor speak up.
Type de média	Publicité sur mobiles
Longueur	128 seconds
Directeur de la création	Grant McAloon
Directeur de la création	Vince Lagana
Chef de groupe création	Adrian Ely
Chef de groupe création	Nigel Clark
Producteur exécutif	Laurent Marcus
Planneur	Emily Taylor
Planneur	Russell Mitchinson
Maison de production	Minds Eye Production, London
Réalisateur	Peter Lydon
Directeur de la photo	Nic Sadler
Producteur, maison de production	Max Yeoman
Producteur, maison de production	Jonny Kight
Monteur	Suzy Davis
Post production	Filament Post Production
Post production	Pippa Halfnight
Effets spéciaux	Hani AlYousif
Effets spéciaux	Richard Nelson
Flame Artist	Hani AlYousif
Flame Artist	Jamie Crofts