Titre | First Look |
Agence | SuperUnion |
Campagne | Introducing the First-ever Mazda CX-50 |
Annonceur | Mazda |
Marque | Mazda CX-50 |
Date de première diffusion/publication | 2021 / 11 |
Secteur d'activité | 4x4 |
Philosophie | The Cronenweths of Wondros Collective helped Mazda secure the first look at the new CX-50. The directing duo, consisting of brothers Tim and Jeff Cronenweth, creatively capture the features and adventurous experiences the newest Mazda vehicle can support. The spot highlights a human connection to nature with the tagline “Born of a reverence for nature.” |
Type de média | Digital |
Longueur | |
Agency | Hogarth |
Chief Production Officer | Tania Sethi |
Senior Producer | Laura Goerhke |
Senior Producer | Momo Parra |
Senior Integrated Producer | Jen Amaya |
Associate Director, Integrated Business Affairs | Magda Wiater |
Directeur de la création | Ross Clugston |
Group Account Director | Devon Hay |
Creative Director, Art | Harlie Brindak |
Creative Director, Copywriter | Paul Wolfe |
Responsable de budget agence | Amy Shih |
Maison de production | Wondros Collective |
Réalisateur | The Cronenweths |
DP | Jeff Cronenweth |
Senior Executive Producer | Danielle Peretz |
Responsable de la production | Gareth Wood |
Producteur | Nadine Brown |
Montage | Grammercy Park Studios |
Monteur | Vee Pinot |