| Titre | Stairs |
| Agence | TBWA\ Helsinki |
| Campagne | Stop violence against women - Amnesty International |
| Annonceur | Amnesty International |
| Marque | Amnesty International |
| Mise en ligne | Novembre 2005 |
| Produit | Anti-Domestic Violence |
| Secteur d'activité | Violence domestique, agressions sexuelles |
| Synopsis | These print ads were a part of "Stop Violence Against Women" campaign for Amnesty Finland. We claimed that all the stereotype excuses for a black eye are true. We put warning tapes on top of doors, tables and stairs in advertising as well as in real life. We made people around the victims ask themselves why they`re willing to believe the transparent excuses for a black eye. |
| Type de média | Presse magazine |
| Marché | Finlande |
| Concepteur / rédacteur | Tommy Mäkinen |
| Concepteur / rédacteur | Markku Rönkkö |
| Concepteur / rédacteur | Eeva Kekalainen |
| Directeur artistique | Minna Lavola |
| Directeur artistique | Jyri Konttinen |
| Photographe | Reetta Pasanen |
| Chef de groupe | Kirsi Pärni |
| Directeur de la publicité | Ritka Heino |
| Directeur de la publicité | Frank Johansson |
| Producteur, agence | Kirsi Pärni |
| planner | Tommi Laiho |
Plus de réalisations
VOIR TOUSDouble Life
- MARQUE:
- Young Director Award by CFP-E/SHOTS
- AGENCE:
- TBWA\ Helsinki
Drama Queen
- MARQUE:
- Young Director Awards
- AGENCE:
- TBWA\ Helsinki
Accident
- MARQUE:
- Young Director Award
- AGENCE:
- TBWA\ Helsinki
Affair
- MARQUE:
- Young Director Award
- AGENCE:
- TBWA\ Helsinki
Dirty Laundry
- MARQUE:
- Young Director Award
- AGENCE:
- TBWA\ Helsinki
Fresh Meat
- MARQUE:
- Union of Finnish Feminists
- AGENCE:
- TBWA\ Helsinki
Door
- MARQUE:
- Amnesty International
- AGENCE:
- TBWA\ Helsinki
Table
- MARQUE:
- Amnesty International
- AGENCE:
- TBWA\ Helsinki
Woody
- MARQUE:
- Commercial Film Producers Of Europe & Shots
- AGENCE:
- TBWA\ Helsinki