Vow - "The Mammoth Meatball (133s)"

VML

VML Antwerp, Belgique

Awards

2061

Marque: Vow
Pays: Belgique

Annonceur: Vow

Titre	The Mammoth Meatball (133s)
Brief	Vow is on a mission to break the status quo of food by challenging the way we think about how we produce and consume food and highlighting how cultured meat is cruelty-free and can reduce environmental impacts.The woolly mammoth is a symbol of loss and what drastic impact climate change can have. Could this giant become a beacon of hope for the future of food? The mammoth meatball was created by starting from the DNA of the extinct woolly mammoth (over 20 billion cells were used to create the meatball!).We sparked hope by making the seemingly impossible happen. And turned what is no longer here, into an icon of today: a meatball. A popular dish for people all over the world.
Agence	VML
Campagne	Mammoth Meatball
Annonceur	Vow
Marque	Vow
Date de première diffusion/publication	2023 / 3
Secteur d'activité	Industrie
Synopsis	Vow is a diverse, cross-functional team of innovators, engineers, scientists, artists and most importantly, foodies! We’re reinventing food from the ground up to make it more delicious and sustainable for everyone.
Type de média	Etude de cas
Responsable de la publicité (annonceur)	Tim Noakesmith
Responsable de la publicité (annonceur)	James Ryall
Responsable de la publicité (annonceur)	Sarah Ellice-Flint
Responsable de la publicité (annonceur)	Sarah Separovich
Responsable de la publicité (annonceur)	Jasper van Veen
Responsable de la publicité (annonceur)	Adem Kurcan
Academic Researcher	Professor Ernst Wolvetang
Academic Researcher	Giovanni Pietrogrande
Advisor	Corine van Impelen
Advisor	Bart Braun
Global Chief Creative Officer	Bas Korsten
Regional Chief Creative Officer	Sandra Bold
Creative Concept Team	Bas Korsten
Creative Concept Team	Marius Gottlieb
Creative Concept Team	Jasper Korpershoek
Directeur artistique	Tunçhan Kalkan
Global Account Leader	Dorien Van Antwerpen
Responsable de budget agence	Sarah Savoir
Co-founder / CEO	Bas Welling
Réalisateur	Juliette Stevens
Monteur	Nik Roosenberg
Production Creative	Marius Gottlieb
1st AD	Fabian van der Hulst
Producteur exécutif	Beau van Assem
Producteur	Ellis Thomas
Directeur de la photo	Zeeger Verschuren
Focus Puller	Chris van Dijk
2nd AC	Keith Tedesco
Gaffer	Thomas Jeninga
Best Boy	Sander Idema
Set Dresser	Rivka Koops
Assistant de Production	Tijn Lodder
Cameraman event	Luc Roes
National Head of Production	Alistair Pratten
Senior Producer	Siobhan Crowley
2nd Unit Director	John McGovarin
Directeur de la photo	Courtney Jones
Camera Assistant	Macs Finaly
Sound Recordist	Oliver Dibley
Responsable de la création	João Braga
Food Creative	Robbie Postma
Audio Director and Composer	Bertus Pelser
Sound Engineer	Martin Snel
Chef de projet	Frederique Vroom
Directeur de la création	Justin Blyth
Responsable de la production	Michelle Kruger
Producteur	Sophie van Kooten
Animation	Stefano Paron
Animation	Ilaria Di Sevo
Coloriste	Amy Besate
3D Supervisor	Ralph Meijer
3D Supervisor	Nick Groenveld
3D Artist	Sjoerd de Greef
3D Artist	Chris Klinkhamer
3D Artist	Puck van Vliet
3D Animation	Oscar Guagnelli
VFX Artist	Sil Bulterman
VFX Artist	Jeroen Baars
Food Photographer	Aico Lind
Event Photographer	Robert Harrison
Global PR lead	Jessica Hartley
Global Chief Creative Officer	Fede Garcia
EVP, PR	Heidi Donato
Web designer	Joop Akerboom
Web designer	Matthias Leuhof
Web Developer	Stan van Oers
Web Developer	Amber Van Os
Culinary advisor	Phillip Davenport
Bioengineer advisor	Arend Vos
Professor of Molecular Biology	Merlin Crossley
Food Inventor	Adem Kurcan
Technical Delivery Manager	Gavin Watt
Concepteur / rédacteur	Jelle Raats
Designer	Ronald Mica