Titre | SOYA |
Agence | Geometry Argentina |
Campagne | UPS & DOWNS |
Annonceur | Volkswagen |
Marque | Volkswagen Trucks |
Date de première diffusion/publication | 2019 / 3 |
Secteur d'activité | Camions, pick-ups |
Slogan | 20 years riding the ups and downs of Argentina |
Philosophie | UPS & DOWNS: Trucks are fundamental for national commerce. They transport the country´s production from one spot to the other covering kilometers and kilometers. In Latin American countries, economic crises are a dime a dozen and this affects the amount of production, transportation and exportation. Our countries ups and downs jeopardize our commerce and production but despite all of this Volkswagen has been able to surpass this for the past 20 years since they began in 1998 and are stronger than ever. |
Type de média | Presse magazine |
Responsable de la création | Tony Waissmann |
Directeur de création | María Lujan Donaire |
Directeur de création | Hernan Damilano |
Retouch Artist | Ricardo Salamanca |
Maison de production | Salamagica |
Producteur | Monsterrar Pau |
Directeur de la création | Claudio Giovanelli Zaia |
Producteur, agence | José Carrillo |