| Titre | Hardee's Brand Book |
| Agence | Arnold Worldwide NY |
| Campagne | Hardee's Brand Book |
| Annonceur | Hardee's Food Systems, Inc. |
| Marque | Hardee's |
| Date de première diffusion/publication | 2019 |
| Secteur d'activité | Alimentation |
| Philosophie | For a fast food restaurant, Hardee’s has always made its food the right way. They don’t cut corners, use frozen chicken or microwave their burgers. They do things the Hardee’s Way and it is the right way to do things. This book is a guide for employees on why doing things the Hardee’s Way leads to better-tasting food. It was also designed the right way, the Hardee’s Way, with a few handmade (and hand cross-stitched) pages. Because that’s how books used to be made before they were mass-produced by machines. Speaking of machines, you can also use this book to destroy a microwave, because using a |
| Type de média | Livre |
| Responsable de la création | Icaro Doria |
| Directeur de la création | James Bray |
| Directeur de création | Justin Galvin |
| Directeur de création | Sam Mullins |
| Directeur de création | Guilherme Racz |
| Directeur de création | Lucas Casão |
| Directeur artistique | Guilherme Racz |
| Directeur artistique | Brunno Cortez |
| Concepteur / rédacteur | Justin Galvin |
| Concepteur / rédacteur | Patrick Franklin |
| Print Producer | Jim Spadafora |
| Marketing Director | Angela Godfrey |
| Marketing Director | Kelly Preston |
Plus de réalisations
VOIR TOUSThe Cost of Gold
- MARQUE:
- The Urihi Yanomami Association
- AGENCE:
- DM9DDB
Heart
- MARQUE:
- Donate Life
- AGENCE:
- Hill Holliday
Wine
- MARQUE:
- Leica
- AGENCE:
- Hill Holliday
Rain
- MARQUE:
- Leica
- AGENCE:
- Hill Holliday
Soldier
- MARQUE:
- Leica
- AGENCE:
- Hill Holliday
Puddle
- MARQUE:
- Leica
- AGENCE:
- Hill Holliday
Vietnam
- MARQUE:
- Brazilian Red Cross
- AGENCE:
- Arnold