Titre | Ballerina |
Agence | BBR Saatchi & Saatchi |
Campagne | Don't Chew Them Together |
Annonceur | Strauss Group Inc. |
Marque | Bazooka |
Mise en ligne | Novembre 2013 |
Secteur d'activité | Chewing-Gum |
Synopsis | "Don’t Chew Them Together" – Bazooka Launches Cubes & Balls Shaped Gum Bazooka Gum launched a new campaign introducing two new gum shapes - Bazooka Cubes & Bazooka Balls - with a series of five nonsensical spots. Each spot shows what can happen if you chew the two shapes together. Viewers are also encouraged to join an Instagram competition in which they are invited to shoot and upload their own "Don’t chew them together" videos to Instagram with the tag #Bazooka. |
Type de média | Film Web |
Longueur | |
Marché | Israël |
Responsable de la création | Nadav Pressman |
Head of Digital | Maayan Tirangel |
Directeur de création | Amir Ariely |
Digital Project Manager | Gitit Sasson |
Développement multimédia | Roy Zoaretz |
Digital Creative Director | Oded Lavie |
Concepteur / rédacteur | Eran (Shushu) Spanier |
Concepteur / rédacteur | Tomer Gidron |
Directeur artistique | Aia Kujnitzky |