Titre | Doritos Penalty Shootout |
Agence | AMV BBDO |
Campagne | Doritos Penalty Shootout |
Annonceur | PepsiCo Inc. |
Marque | Doritos |
Date de première diffusion/publication | 2014 / 4 |
Secteur d'activité | Snacks, amuse-bouches |
Philosophie | Doritos has partnered with Joe Hart to give snack-loving teams of mates across the country the extraordinary opportunity to compete for the chance to take a penalty against the No.1 goalkeeper. Eight teams of finalists will get to compete to be in the final two to take on Joe and experience the nail-biting moment that usually only professional footballers face, except there will be an additional twist of Mexican fun thrown in… The challenge will bring together teams of mates from across the country for the ultimate test of their penalty spot skills - but to make sure the pressure doesn’t get too much, teams will have help from the legendary Mariachi Doritos. Bringing their own Mexican flavour to the game, the band will dish up a host of distractions that the keeper will have to face as he attempts to save each shot. |
Problème | Encourage mates to enter the Doritos Penalty Shootout |
Type de média | Film Web |
Longueur | |
Post production | Glassworks |
Directeur de création | Steve Jones |
Directeur de création | Martin Loraine |
Concepteur / rédacteur | Prabhu Wignarajah |
Directeur artistique | Jeremy Tribe |
Planneur | Tom White |
Planneur | Rory Gallery |
Responsable de budget agence | Clive Tanqueray |
Responsable de budget agence | James Walker-Smith |
Responsable de budget agence | Sam Phillips |
Responsable de budget agence | Ned Paterson |
Responsable de budget agence | Kristiana Grant |
Producteur, agence | Richard Grisman |
Producteur, agence | Sophie Delaney |
Agence Média | OMD |
Planneur Media | Maia Weil-Obadia |
Planneur Media | Isobel Dracup |
Planneur Media | Charles McNeill |
Maison de production | Endemol |
Réalisateur | JJ Keith |
Producteur, maison de production | Jules Fuller |
Design / conception multimédia | Jay Wing |