| Titre | Old Flame |
| Agence | Arnold |
| Campagne | Flo & Jon Hamm |
| Annonceur | Progressive Insurance |
| Marque | Progressive insurance |
| Date de première diffusion/publication | 2022 / 5 |
| Secteur d'activité | Assurances, mutuelles |
| Philosophie | Progressive Insurance's most dedicated employee, Flo, will reveal a different side of herself in a new advertising campaign launching May 23. The campaign follows Flo navigating an unexpected encounter with an old flame reappearing—Hollywood charmer Jon Hamm. While Jon seems eager to capture her heart, Flo only has room for one love in her life: insurance. Years after their unsuccessful blind date and his subsequent rise to stardom, Jon once again crosses paths with Flo, rekindling his interest and intrigue in the apron-clad insurance maven. The three-part story is the journey of Jon pining for Flo's attention, complete with romantic gestures and unexpected insurance emergencies. All to leave Jon with failed attempts at love and Flo sticking true to herself and offering insurance discounts whenever and however she can. This unlikely pairing and love story arc are a first for Flo and Progressive's line-up of campaigns and characters. Others include the highly successful 'Parentamorphosis' with Dr. Rick, the recently launched Drivers Ed with Ed Helms, and the long-standing Superstore campaign where Flo received her start. "Old Flame", "Table for Two?" and "Hammergency", are focused on Progressive's Home & Auto Savings, and usage-based insurance offering Snapshot, and will be airing throughout May and June across digital channels and national television. |
| Type de média | Télévision |
| Longueur | |
| Maison de production | Station Film |
| Responsable de la création | Sean McBride |
| SVP, creative director | Josh Kahn |
| SVP, creative director | Nate Donabed |
| Directeur de création | Thomas Hair |
| Directeur de création associé | Jamie Malnati |
| Directeur de création associé | Cynthia Posillico |
| Directeur de création associé | Patrick Franklin |
| Directeur artistique | Annie Shepard |
| Acteur / vedette | Jon Hamm |
| Concepteur / rédacteur | Kelsey Calaitges |
| Concepteur / rédacteur | Matt Kennedy |
| SVP, Executive Producer | Mike Lawson |
| Executive Print Producer | Jim Spadafora |
| Senior Producer | Pat Carney |
| Assistant Producer | Maria Torres |
| SVP, Director of Business Affairs | Camara Price |
| Business Affairs Associate | Leo Do |
| Chief Client Officer | Val Bettini |
| Marketing Director | Caroline Kozub |
| EVP, Brand Strategy Director | Catherine Sheehan |
| Associate Director, Brand Strategy | Kylee Donovan |
| Associate Director of Project Management | Eric Rubino |
| Réalisateur | Brendan Gibbons |
| Montage | Union Editorial |
| Monteur | Merritt Duff |
| Monteur | John Ryan Stacom |
| VFX Company | Brickyard VFX |
| Sociéte de création sonore | Soundtrack Boston |
| Sound Engineer | Mike Secher |
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