Titre | Anthem |
Agence | Leo Burnett Chicago |
Campagne | Stuff |
Annonceur | Symantec Corporation |
Marque | Norton |
Date de première diffusion/publication | 2011 / 9 |
Secteur d'activité | Services & ingénierie informatiques, FAI pour entreprises |
Slogan | Protecting the Stuff that Matters |
Philosophie | The pictures on your phone are not just pictures. They’re your life story. Your music collection isn’t just bits of audio, but rather an auditory roadmap of your life - who you are and what you stand for. Your bank accounts and finances aren’t just numbers, but your hard work. To simply call these things “information” is to not understand their true significance. They have a name. A title. A designation. This is your Stuff. Not stuff with a small “s”, but Stuff. Your Stuff is what defines your place in the world. Your Stuff is your life. And in this ever-changing digital landscape, it is imperative that you protect your life with yo |
Type de média | Film Web |
Maison de production | Human |
Typographie | Siggi Eggertson |
Animation | Psyop |
Producteur | Stephen Clark |
Producteur | Christopher Cochrane |
Producteur exécutif | David Moore |
Concepteur / rédacteur | Tohru Oyasu |
Directeur artistique | Rainer Schmidt |
Directeur de la création | Dave Loew |
Directeur de la création | Jon Wyville |
Responsable de la création | Susan Credle |