| Titre | ParticipACTION: Make Room for Play - Basketball |
| Agence | Zulu Alpha Kilo |
| Campagne | ParticipACTION: Make room for play |
| Annonceur | Zulu Alpha Kilo |
| Marque | ParticipACTION |
| Mise en ligne | Février 2015 |
| Secteur d'activité | Santé publique, hygiène et sécurité |
| Slogan | Screen time is taking away play time. Make room for play. |
| Synopsis | Canadian kids are spending an alarming average of 7.5 hours a day in front of screens – replacing time spent running, playing and being active outdoors. As a result, only 5% of Canadian kids are getting the 60 minutes of daily exercise they need. To dramatize this, we turned the screen itself into a physical entity that literally takes away children’s space to play. |
| Type de média | Digital |
| Longueur | |
| Plus d'info | http://www.participaction.com/make-room-for-play-2/ |
| Chief Creative Officer | Zak Mroueh |
| executive creative director | Ron Smrczek |
| Art Director | Grant Cleland |
| Copywriter | George Ault |
| Account Director | Jessica DeSantis |
| Directeur de création | Ron Smrczek |
| Concepteur / rédacteur | George Ault |
| Directeur artistique | Grant Cleland |
| Maison de production | Circle Films |
| Réalisateur | Tom Feiler |
| Producteur, maison de production | Karen Tameanko |
| Producteur, maison de production | Amanda Field |
| Producteur, agence | Bette Minott |
| Responsable de budget agence | Jessica DeSantis |
| Responsable de budget agence | Kristina Hayes |
| Planneur stratégique | Shari Walczak |
| Planneur stratégique | Emma Brooks |
| Responsable de la publicité (annonceur) | Rachel Shantz |
| Responsable de la publicité (annonceur) | Rebecca Jones |
| Responsable de la publicité (annonceur) | Katherine Janson |
| Montage | Married to Giants |
| Monteur | Paul Skinner |
| Producteur exécutif | Ben Valiquette |
| Compositeur de musique | Andres Kirejew |
| Compositeur de musique | Steve McGregor |
| Coloriste | Cem Ozkilicci |
| Musique | Pirate Group |
| Sound Engineer | Chris Tait |
| Producteur musical | Joanne Uyeyama |
| Sound Engineer | Ian Boddy |
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