Ian Hughes
Chef de projet at Biscuit Filmworks UK
London, Royaume-Uni
TitreRamen
Agence
Campagne Record Store Day 2016
Annonceur Record Store Day
Marque Record Store Day
Date de première diffusion/publication 2016 / 4
Secteur d'activité Salons, événements & festivals
Synopsis Each poster features a visual related to a popular business found in Soho, with a vinyl twist. Stores can select the poster most relevant to them, write their name on it to show they support the day’s events and stick them up to tell their customers where Soho's record stores are 
Philosophie Basically, we figured the most helpful thing we could do was let everyone in the area know that the 16th April was Record Store Day.The problem was how to do this without traditional paid for media?The answer was to enlist the local community.Create posters that could be put in the windows of all the shops in central London, but give the participating stores some ownership, to make them active supporters. ” 
Type de média Poster
Directeur de création
Equipe créative
Equipe créative
Producteur créatif
Producteur créatif
Illustrateur
Illustrateur
Illustrateur
Illustrateur
Illustrateur
Illustrateur

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