Titre | Growing Business |
Agence | BBDO New York |
Campagne | Growing Business |
Annonceur | FedEX |
Marque | FedEx |
Mise en ligne | Novembre 2015 |
Synopsis | A FedEx deliveryman takes a package from a small business owner, and immediately as he heads for the exit, the modest office space magically transforms into a bigger, more successful one. The first area to evolve is the owner’s office: his old desk changes into a new one, as does his computer, the ceiling rises up and the view out the window ascends, signifying that their office has upgraded to a higher floor. The FedEx deliveryman proceeds as the ever-expanding office continues to change, with a kitchenette morphing into a modern cafeteria and new employees popping up out of the ground, ready for work. At this point, our FedEx deliveryman notices he is causing all the changes and to confirm this, he stops, causing everything else to as well. Then, just to be sure, he goes back and forth, which directly controls the new employees, and they pop in and out of the ground. One of those employees, frustrated by the manipulation, tells him to cut it out. The voiceover pays it all off with copy: FedEx has solutions to enable global commerce that can help your company grow steadily and quickly. |
Type de média | Télévision & Cinéma |
Montage | HutchCo Technologies |
Responsable de la création | Greg Hahn |
Directeur de la création | Peter Kain |
Directeur de la création | Gianfranco Arena |
Directeur de création | Matt Vescovo |
Directeur artistique | Matt Vescovo |
Concepteur / rédacteur | Matt Vescovo |
Producteur, agence | Alex Gianni |
Producteur exécutif | Amy Wertheimer |
Responsable de budget agence | Kirsten Flanik |
Responsable de budget agence | Kathryn Brown |
Responsable de budget agence | Amanda Cruz |
Responsable de budget agence | Cailin Gibbons |
Responsable de budget agence | Katie Gold |
Head Of Planning | Sangeet Pillai |
Maison de production | Smuggler |
Réalisateur | Filip Engstrom |
Directeur de la photo | Erik Sohlström |
Producteur, maison de production | Shannon Jones |
Producteur, maison de production | Martha Davis |
Producteur, maison de production | Andrew Colon |
Monteur | Jim Hutchins |
Monteur | Patrick O |
Producteur exécutif | Jane Hutchins |
Maison de production | The Mill |
CG Lead | Andres Eguiguren |
Coloriste | Tim Masick |
Son | Steve Rosen |