| Titre | Wyndham Rewards - Manifesto |
| Agence | People Ideas & Culture |
| Campagne | Wyndham Rewards |
| Annonceur | Wyndham Worldwide Corporation |
| Marque | Wyndham Rewards |
| Date de première diffusion/publication | 2015 |
| Slogan | You've earned this |
| Synopsis | Introducing the Wyndham Rewards Wyzard... |
| Philosophie | The Every Man and Woman are America’s hardest-working people who make it all happen for the rest of us - and yet the travel industry, with its glamorous but empty promises, rarely recognizes them in return. Until now. |
| Problème | People aren’t familiar with the Wyndham Hotel Group portfolio (the largest in the world) and don’t realize the actual value of Wyndham Rewards points. The opportunity was to develop and re-launch Wyndham Rewards as a new loyalty program that sets new standards in the industry, creating an umbrella campaign that unites the entire WHG portfolio while exciting all franchise owners. |
| Type de média | Film Web |
| Longueur | |
| Plus d'info | www.wyndhamrewards.com/ |
| Maison de production | CY&N by PI&C |
| Directeur de la création | Domenico Vitale |
| Directeur de la création | Doug Raboy |
| Habilleuse / styliste | Mr. Gammon |
| Producteur exécutif | Mike Paletta |
| Responsable de budget agence | Vanessa Zanchi |
| Monteur | Travis Gorzelsky |
| Assistant de Production | Fanny Vasseur |
| Directeur des Stratégies | Enrico Gatti |
| Chef de projet | Melissa Cordaro |
| Associate Producer | Will Utley |
| Directeur artistique | Emilie Olsson |
| Réalisateur | Jill Greenberg |
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