Titre | Tube Strike 3 |
Agence | MullenLowe UK |
Campagne | Tube Strike |
Annonceur | Unilever |
Marque | Sure UK |
Mise en ligne | Août 2015 |
Secteur d'activité | Produits de toilette |
Synopsis | SURE LAUNCHES TACTICAL OOH CAMPAIGN FOR LONDONERS FACING THE TUBE STRIKE 8 July, London: With London facing the biggest Tube Strike it has seen over the last 10 years many Londoners will be faced with the dilemma of finding different ways to travel from A – B. Sure and DLKW Lowe thought this would be a perfect opportunity to let everyone know that, even if the Tube stops moving, they don’t have to. Safe in the knowledge that ‘However you beat the tube strike Sure keeps you fresh with every move’. The tactical campaign goes live the afternoon of 8 July running across digital 48 sheet posters around central London. |
Type de média | Poster |
Responsable de la création | Dave Henderson |
Directeur de la création | Richard Denney |
Equipe créative | James Miller |
Equipe créative | Andy Long |
Planneur stratégique | Becky Taylor-Williamson |
Directeur de création | Christine Jones |
Chef de groupe | Gareth Sheehy |
Directeur de clientèle | Javier Passerieu |
Designer | Ryan Self |
Designer | Elisabeth Bolzon |
Producteur | Bel January |