| Titre | Road Not Taken |
| Agence | MOFILM |
| Campagne | Until Dawn |
| Annonceur | Sony Computer Entertainment |
| Marque | Until Dawn |
| Date de première diffusion/publication | 2015 / 8 |
| Secteur d'activité | Consoles de jeux et jeux |
| Synopsis | Who will survive? Eight friends trapped together on a remote mountain retreat, and they aren't alone. Gripped by dread, with tensions running high, they must fight through their fear if they all hope to make through the night in one piece. Play as each of the eight characters and experience fear like you never have before. Every decision you make in your terrifying search for answers could mean the difference between life and death, but for whom? Your actions alone will decide who survives Until Dawn. |
| Type de média | Brand Content |
| Longueur | |
| Directeur de clientèle | Carter Hahn |
| Responsable de budget agence | Garrett Black |
| Maison de production | The Herd |
| Acteur / vedette | Debs Howard |
| Acteur / vedette | Carson Bradshaw |
| Voix-off | Steve Bailey |
| Réalisateur | LLOYD LEE CHOI |
| Producteur exécutif | Jordan Barber |
| Cinématographie | Devin Karringten |
| Chef décorateur | Caitlin Byrnes |
| Directeur artistique | Rebecca Wass |
| Distribution | Rena Kawabata |
| Coordinateur de production | Madeleine Davis |
| Gaffer | Kyle Pigeau |
| Monteur | LLOYD LEE CHOI |
| Sound Designer | Kirby Meador |
| Coloriste | David Tomiak |
| Hair/MU | Siobhan Uy |
| 1st AC | Nick Malcolm |
| 2nd AC | Evan West |
| Key Grip | Ritchie Lyon |
| Best Boy | Teo Jara |
| Swing | Travis Briggs |
| Swing | Marc Beaudet |
| Balloon Tech | Shayne Zwickel |
| Craft Services | Emily O'Brien |
| BTS Photographer | Lu Zhang |