St John Ambulance - "Baby CPR (Extended)"

BBH

BBH London, Royaume-Uni

12190

Marque: St John Ambulance
Pays: Royaume-Uni

Annonceur: St John Ambulance

Titre	Baby CPR (Extended)
Agence	BBH
Campagne	Nursery Rhymes Inc.
Annonceur	St John Ambulance
Marque	St John Ambulance
Date de première diffusion/publication	2016 / 1
Secteur d'activité	Services d'information du gouvernement
Synopsis	Find out how to help a baby who’s not breathing with #babyCPR, taught by the stars of Nursery Rhymes Inc. – the new advert from St John Ambulance. Remember the song, in case things go wrong. Please share this film. More first aid resources for parents: http://www.sja.org.uk/NurseryRhymesInc Do you know your puffs and pumps? Nursery Rhymes Inc. have got you covered. Parents told us that their baby not breathing is the first aid emergency they fear the most. We know that parents find the thought of giving their baby CPR frightening so we’ve removed the fear factor and made it as easy as possible to learn. We’ve created a short video featuring the stars of Nursery Rhymes Inc. that shows how to give baby CPR in a reassuring unforgettable way. We want parents, grandparents and anyone who cares for infants to remember the song in case things go wrong. Please share it far and wide, so that as many people as possible know some first aid.
Type de média	Film Web
Longueur	137 seconds
Son	750mph
Equipe créative	Fred Rodwell
Equipe créative	Andy Parsons
Directeur de création	Ian Heartfield
Directeur des Stratégies	Rowenna Prest
Stratégie	Alana King
Business Lead	Jon Barnes
Directeur de clientèle	Leo Sloley
Chef de groupe	Louisa Steele
Producteur	Victoria Keenan
Maison de production	Blinkink
Réalisateur	Becky Sloan
Réalisateur	Joseph Pelling
Song and lyrics	Baker Terry
Song and lyrics	Joseph Pelling
Producteur exécutif	James Stevenson Bretton
Producteur	Benjamin Lole
Directeur de la photo	Ed Tucker
Post production	The Mill London
Post production	Blinkink
Monteur	Joseph Pelling
Monteur	Hugo Donkin
Montage	Blinkink
Agence Média	JAA