| Synopsis | On November 18th, the European End Child Sex Abuse Day, a confrontational video was released. What was believed to be a long-awaited porn movie by Belgium’s famous sexologist Goedele Liekens, turned out to be a shocking campaign for Child Focus, the Belgian Center for Missing and Sexually Abused Children. The video was an exact re-enactment of footage of sexual child abuse that was intercepted online. With one exception: it featured an adult woman instead of a child. Based on the descriptions to the Child Focus team that analyses reported footage. The video’s website was supported with an interview, a brave testimony from a victim and concrete steps on how to help.By collaborating with Goedele Liekens, the problem of child sex abuse was discussed in all media. The carefully planned PR campaign even got the debate all the way to the national and European parliament. Resulting in changes in legislation. |