Defence - "Respect for the past, trust in the future"

Boondoggle

Boondoggle Leuven, Belgique

6831

Titre	Respect for the past, trust in the future
Agence	Boondoggle
Campagne	Respect for the past, trust in the future
Annonceur	Belgian Army
Marque	Defence
Date de première diffusion/publication	2018 / 7
Secteur d'activité	Recrutement des fonctionnaires, de la police et de l'armée
Synopsis	Defence, the fire brigade and police have an important societal past-, present- and future role. Because when it feels like the earth stops moving and everyone holds their breath, they take action. Defence had this idea translated in a campaign that shows images of tragedies in Belgian history, and the emotional reactions they cause with the public.Think of World War One, the fire in the Innovation shopping mall and, even more recent, the attacks of March 22 at Brussels Airport. All those moments illustrate how law enforcement officers and emergency services jumped into action when everyone else felt powerless.
Type de média	Télévision
Longueur	55 seconds
Maison de production	CZAR
Post production	CZAR
COS	Pha LtKol J. Debrabandere
MO	Souris
Directeur de création	Leon Jacobs
Equipe créative	Bouke Zoete
Equipe créative	Jonas Marysse
Business Director	Nico Croes
Responsable de budget agence	Lise Detobel
Producteur, agence	Bérengère Lurquin
Stratégie	Joris Joosten
Final Artist	Bernard Hermant
Réalisateur	Toon Aerts
Producteur exécutif	Eurydice Gysel
Producteur	Maarten De Sutter
Directeur de la photo	David Boom
Monteur	Robin De Praetere
Grade	Xavier Dockx
Son	Gregory Caron