| Titre | Drummers |
| Agence | Wunderman Dubai |
| Campagne | Drummers |
| Annonceur | Wunderman |
| Marque | Ramadan App |
| Date de première diffusion/publication | 2016 |
| Secteur d'activité | Agences de publicité |
| Philosophie | Creative ExecutionWe brought them back through a mobile app that would offer their very same drumming service and a trip across the lane of nostalgia. The time for Suhoor changes on a daily basis. Hence, our Musaharati drummer app was synchronised with those varying timings to awaken users for their authentic meal before beginning the fast.4.5 score on Google StoreMusaharati are traditional street drummers who wake up people during Ramadan so they can have the traditional Suhoor meal before sunrise. With the growing urbanisation, these men and their art of drumming are no longer seen or heard. |
| Type de média | Etude de cas |
| Longueur | |
| Directeur de la création | Piotr Chrobot |
| Concepteur / rédacteur | Hassan Bilgrami |
| Concepteur / rédacteur | Fernando Miranda |
| Directeur artistique | Giles Watson |
| Digital Designer | Jesus Barajas |
| App development | Michał Dunin |
| App development | Piotr Trentowski |
| App development | Wojciech Mikucki |