Réalisateur
at
Boy In The Castle
| Titre | A Constant Ingredient: Sophia Smith |
| Agence | Venables Bell + Partners |
| Campagne | Real Ingredients for Real Athletes |
| Annonceur | Chipotle |
| Marque | Chipotle |
| Mise en ligne | Juillet 2023 |
| Secteur d'activité | Alimentation |
| Synopsis | Chipotle Mexican Grill, an official partner of U.S. Soccer, has unveiled the latest edition of its ‘Real Ingredients for Real Athletes’ campaign during the Women’s World Cup. Created in partnership with Venables Bell + Partners, this campaign distills an athlete's life story down to its most important ingredients, the ones that have fueled them forward and been integral to their journeys. The latest "Constant Ingredient" spot featuring U.S. soccer star and Chipotle fan Sophia Smith highlights how Chipotle's real food has fueled her through the highlights, setbacks, and comebacks of her incredible career. The team worked with renowned music director Colin Tilley and drone pilot Alex Vanover to create this high-energy spot showcasing Sophia charging down the pitch, dribbling, juking, and scoring, all set to her internal monologue listing off the key ingredients that have brought her to this moment and soccer's biggest world stage. |
| Type de média | Télévision |
| Longueur | |
| Agency | Venables Bell + Partners |
| Chief Marketing Officer (CMO) | Chris Brandt |
| VP, Brand Marketing | Stephanie Perdue |
| Senior Manager | Scott Robinson |
| Senior Manager | Backe Digital Brand Marketing |
| Senior Director | Michael Kotick |
| Senior Director | Backe Digital Brand Marketing |
| Creative Lead | Ad Luijten |
| Producteur exécutif | Dennis McKinley |
| Group Brand Director | Kristin Obi |
| Directeur associé | Will McGinness |
| Responsable de la création | Will McGinness |
| Directeur de création | James Duffy |
| Directeur de création | Greg Coffin |
| Directeur artistique | Diego Zelaya |
| Business Affairs Manager | Christine Tom |
| Stratégie | Jonah Kaufman |
| Senior Vice President | Brad Smith |
| Réalisateur | Colin Tilley |
| Producteur exécutif | Matthew Kauth |
| General Creative Director | Shelley Sheppard |
| Integrated Producer | Sam Tarde |
| Brand Director | Alyssa Gaio |
| Concepteur / rédacteur | Michael Ng |
| Agency | Paragon Marketing Communications |
| Chef de groupe | Michael Socks |
| Account Coordinator | Jessica Sauzameda |
| Producteur exécutif | Jade Forte |
| Producteur délégué | Lisa Arianna |
| DP | Brendan Uegama |
| Maison de production | London Alley |
Plus de réalisations
VOIR TOUSDorado
- MARQUE:
- McDonald's
- AGENCE:
- Alma
The Snake
- MARQUE:
- Peugeot 508
- AGENCE:
- BETC
12 Teintes mates couture par Color Riche
- MARQUE:
- Color Riche
- AGENCE:
- McCann Paris
The Rooftop
- MARQUE:
- Yves Saint Laurent - La Nuit de l'Homme
- AGENCE:
- BETC Etoile Rouge
The Lift
- MARQUE:
- Yves Saint Laurent - La Nuit de l'Homme
- AGENCE:
- BETC Etoile Rouge
The Mirror
- MARQUE:
- Yves Saint Laurent - La Nuit de l'Homme
- AGENCE:
- BETC Etoile Rouge
The Pool
- MARQUE:
- Yves Saint Laurent - La Nuit de l'Homme
- AGENCE:
- BETC Etoile Rouge