| Titre | The Story of O.J. |
| Agence | The Mill LA |
| Campagne | The Story of O.J." |
| Annonceur | JAY-Z |
| Marque | JAY-Z |
| Date de première diffusion/publication | 2017 / 7 |
| Secteur d'activité | Culture, loisirs et sports |
| Philosophie | We worked with JAY-Z and his co-director to create the animated music video for ‘The Story of OJ’, a track off JAY-Z’s hotly anticipated visual album, 4:44. JAY-Z’s concept for the piece draws on the stylistic conventions of theatrical cartoons from the 1930s-40s and highlights the many prejudices and stereotypes of the era. Our artists realized JAY-Z’s vision using a combination of hand-drawn cel animation, computer graphics and painted backgrounds. |
| Type de média | Vidéoclip |
| Longueur | |
| Maison de production | The Mill LA |
| Record Company | Roc Nation, Los Angeles |
| Design | The Mill Los Angeles |
| Animation Company | The Mill Los Angeles |
| Managing Director | Rani Melendez |
| Directeur de la création | Phil Crowe |
| Creative Director | Lisha Tan |
| Directeur artistique | Tim Devlin |
| Director | Jay-Z |
| Director | Mark Romanek (from Anonymous Content) |
| Executive Producer | Elizabeth Newman |
| Design | Nathan McKenna |
| Design | George Fuentes |
| Design | Ren Chen |
| Design | Lisha Tan |
| Design | Amy Graham |
| Producer | Daniel Midgley |
| 3D Artist | Sasha Vinogradova |
| 2D Artist | John Shirley |
| Animator | Justin Demetrician |
| Animator | Jason Kang |
| Animator | Kyle Moore |
| Animator | Mikhail Pakhomov |
| Animator | Tim Devlin |
| Animator | Evan Parsons |
| Storyboard Aritst | Vince Wei |
| Coordinateur de production | Lauren Wesley |
| Editing Facility | Arcade Edit Los Angeles |
| Monteur | Paul Martinez |
| Assistant Monteur | Pete Dandrea |
| Character Animation Company | Titmouse Los Angeles |
| Titmouse Producer | Ben Kalina |
| Titmouse Animation Director | Mike Roush |
| Lead Character Design | Rustam Hasanov |
| Titmouse Production Manager | Brendan O'Connor |
| Titmouse Animation | Matt Augustin |
| Titmouse Animation | Roberto Rosi |
| Titmouse Animation | Richard Mather |
| Titmouse Animation | Thom McDonnell |
| Titmouse Animation | Daran Carlin-Weber |
| Titmouse Animation | Jonathan Peartree |
| Titmouse Animation | George Chung |
| Titmouse Animation | Adam Temple |
| Titmouse Animation | Brian Pak |
| Titmouse Animation | Mike McCraw |
| Titmouse Animation | Dante Buford |
| Titmouse Animation | Marius Alecse |
| Titmouse Animation | Connie Chan |
| Titmouse Cleanup | Jan Naylor |
| Titmouse Cleanup | Yi Song |
| Titmouse Cleanup | Carl Aspuria |
| Titmouse Cleanup | Anthony Parrotta |
| Title Design | Ilya Abulkhanov |