Titre | JFK Unsilenced |
Agence | Rothco, part of Accenture Song |
Campagne | Jfkunsilenced |
Annonceur | The times\News UK & Ireland |
Marque | The times\News UK & Ireland |
Mise en ligne | Juin 2018 |
Secteur d'activité | Médias, édition, production |
Synopsis | When JFK was assassinated in 1963 he was on his way to give an important speech at the Dallas Trade Mart. Now, 100 years after his birth, he finally gets to make it. The Dallas Trade Mart Speech is a world first: an AI audio speech based on data from hundreds of archive recordings of JFK speeches.The technique involves splicing together tiny phonetic fragments of speech, around 250,000 individual segments, to allow JFK to finally deliver the best speech never heard. The Times: Find your voice. |
Type de média | Etude de cas |
Longueur | |
Directeur de la création | Alan Kelly |
Directeur de création | Ste Rogers |
Concepteur / rédacteur | Alan Kelly |
Producteur, agence | Jenna Plant |
Producteur créatif | Alan Byrnes |
Designer | Shane O”Riordan |
Voix-off | Lauren McNinney |
Creative Strategist | Paul Hughes |
PDG | Patrick Hickey |
Public Relations | Helen Browne |
Operations | Sally Oldfield |
Monteur | Richard Oakley |