DWP - "Somewhere out there"

M&C Saatchi Group

M&C Saatchi Group Global

4343

Cette création fait partie de la Collection Act Responsible

Marque: DWP
Pays: Royaume-Uni

Annonceur: Department for Work and Pensions

Titre	Somewhere out there
Agence	M&C Saatchi Group
Campagne	Somewhere out there
Annonceur	Department for Work and Pensions
Marque	DWP
Date de première diffusion/publication	2021 / 7
Secteur d'activité	Gouvernement et autres institutions
Philosophie	As the labour market recovers from the impact of the Coronavirus pandemic in the UK, DWP has partnered with M&C Saatchi to develop a campaign helping jobseekers, those on furlough and ‘the worried working’ to see their strengths differently, and encourage them to discover support, training and advice on finding their next opportunity. Based on the insight that many jobseekers feel lost in the current labour market, but are keen to put their strengths to work, “Somewhere out there” encourages people to find what they are looking for from work rather than focusing solely on gaining employment. The line “We’ll help you find it” positions JobHelp as the tool that can help you find whatever “it” is for you – whether that’s support, training or a new role. The simple pleasures we gain from work, like a new mate or a payday treat, fulfil lots of emotional needs, so helping people find work is also helping them find self-esteem, comradery, financial security and pride. Searching JobHelp is an opportunity for discovery and reminds people they have options, including a job they never even knew existed.
Type de média	Plateforme d'activation à 360°
Longueur	46 seconds
Sociéte de création sonore	Wave Studios
Maison de production	Academy Films
Réalisateur	Vince Squibb
Responsable de budget agence	Christian Davis
Responsable de budget agence	Tabby Powell-Tuck
Responsable de budget agence	Siri Montague
Directeur de la création	Matt Lee
Equipe créative	Jon Fox
Equipe créative	Greg Milbourne
Senior Film Producer	Gareth Williams
Producteur créatif	Ed Day
Producteur exécutif	Simon Cooper
Producteur, maison de production	Ash Lockmun
Producteur délégué	Dave Birchall
Coordinateur de production	Callum Crozier
Producteur délégué	Skye Goulding
Distribution	Claire Catterson
Directeur de la photo	Alex Melman
Chef décorateur	Jane Carroll
Costume Designer	Steven Spencer
Monteur	Paul Watts
Edit House	The Quarry
Edit Producer	Tor Adams
Sound Designer	Parv Thind
Producteur son	Rebecca Boswell
Post production	Youngster
Coloriste	Seamus O’Kane
Post production	Ian Harland
Hair & Make-Up Artist	Louise McCann