Titre | Soccer |
Agence | Agência We |
Campagne | Bengué Relax |
Annonceur | EMS |
Marque | Balsamo Bengué |
Date de première diffusion/publication | 2018 / 6 |
Secteur d'activité | Médicaments |
Slogan | No Pain, Just Gain |
Synopsis | The Brazilian agency WE launch the campaign “Bengué Relax” to the relaxing muscle spray "Balsamo Bengué", from EMS brand. The printed ads show situations in different sports that may will cause injuries such as skateboarding, surf, skating and soccer, bringing the concept: is fallowing that you learn. In this way, the campaign encourage people to take risk and, if they eventually get hurt, no worries. After all, the signature of camping already said: “No Pain, Just Gain”. |
Type de média | Presse & publications |
Responsable de la création | Marcelo Siqueira |
Concepteur / rédacteur | Marcelo Siqueira |
Directeur de création | Ricardo Sarno |
Directeur artistique | Ricardo Sarno |
Agency Account Team | Wesley Santesso |
Agency Account Team | Ana Rodrigues |
Directeur de création | Sidney Braz |
Concepteur / rédacteur | Sidney Braz |
Equipe média | Inajá Ramos |
Chief Operating Officer (COO) | Alessandro Cardoni |
Producer Art | Júlia RAMOS |
Producer Art | Laiz Leleu |
Agency Account Team | Caio Cocozza |
Equipe média | Almir Pereira |
Equipe média | Carlos Chagas |
Equipe créative | Nailza Nilsen |
Production graphique | Alexandre Borges |
Final Art Work | Tey Nakazawa |
Photographe | Paulo Manccini |
Retouche | Cris Paulino |
Account Service | Luiz Couto |
Account Service | Marcus Sanchez |