Parkinson's NSW - "ParkIpsum's Generator"

Wunderman Thompson

Wunderman Thompson Sydney, Australie

2379

Titre	ParkIpsum's Generator
Agence	Wunderman Thompson
Campagne	Parkipsum's Generator
Annonceur	Parkinson's NSW
Marque	Parkinson's NSW
Date de première diffusion/publication	2020 / 5
Secteur d'activité	Associations caritatives, fondations, volontariat
Synopsis	Designers, creatives and web architects; they are just some of the people who see ‘Lorem Ipsum’ daily. Yet many don’t realise it derives from the Latin ‘dolorem ipsum’, roughly translated to ‘pain itself’ . Two words that people living with Parkinsons know all too well. In recognition of Parkinson’s Awareness Month, Wunderman Thompson Australia and Parkinson’s NSW have created Parkipsum’s – a Lorem Ipsum generator. Launched on World Parkinson’s Day, the tool changes the usual Lorem Ipsum dummy text to a variation that sheds light on the little-known symptoms of Parkinson’s, while also raising the importance of being aware of changes within yourself and others to increase early detection.
Type de média	Sites Internet
Plus d'info	https://parkipsums.com/
National Chief Creative Officer	Simon Langley
Equipe créative	Nick Doring
Equipe créative	Kat Thomas
Digital Design Director	Dena Taiebat
UI Creative	Marvin Cheung
Senior Front End Developer	Joe Campbell
Partner	Ana Lynch
Engagement Manager	Rebekah O’Grady
Chief Executive Officer (Parkinson's NSW)	Jo-Anne Reeves
Marketing and Digital Manager (Parkinson's NSW)	Mirelle Brockett