| Titre | Nissan Patrol (OOH) |
| Agence |
TBWA\RAAD
|
| Campagne |
Nissan Patrol
|
| Annonceur |
Renault-Nissan-Mitsubishi Alliance
|
| Marque |
Nissan
|
| Date de première diffusion/publication |
2024 / 2
|
| Secteur d'activité | Voitures
|
| Synopsis | In a stunning showcase of digital artistry, Nissan Middle East recently revealed a CGI masterpiece featuring the iconic Patrol lineup on the billboard of City Walk Dubai. This viral video seamlessly integrates cutting-edge technology with a creative vision, portraying the Patrol against dynamic, surreal landscapes that mirror its robust elegance and advanced features. Crafted using high-resolution 3D modeling and photorealistic rendering, the video establishes a new benchmark in automotive advertising, captivating audiences and enhancing Nissan's brand presence. More than just an advertisement, this disruptive project represents a daring exploration into the future of immersive digital storytelling. It skillfully highlights the Patrol's spirit of adventure and innovation in every frame. |
| Type de média |
Billboard digital
|
| Agency |
TBWA\RAAD
|
| Responsable de la création |
Walid Kanaan
|
| Directeur de la création |
Frederico Roberto
|
| Directeur de création |
Sumanth Wilkins
|
| Directeur de clientèle |
Nissan United
|
| Social Media Manager |
Nissan United
|
| Responsable de budget agence |
Nissan United
|
| Social Media Executive |
Nissan United
|
| Content Creator |
Nissan United
|
| Senior Manager Marketing Communications |
Roland Zahra
|
| Marketing Communications |
Carla EL Hachem
|
| Manager of Communications |
Romy Abdelnour
|
| Marketing Director |
Abdulilah Wazni
|
| Médias sociaux |
Meera Saleem
|
| Responsable de la publicité (annonceur) |
Mina Ammary
|
| Directeur Général |
Wassim Abi Salloum
|
