Titre | Legacy/Hero |
Agence | Brainchild Creative |
Campagne | Flex Your Power - Flex Your Power |
Annonceur | Flex Your Power |
Marque | Flex Your Power |
Mise en ligne | Février 2008 |
Produit | Non Profit Organization |
Secteur d'activité | Questions environnementales |
Slogan | Choose toe save energy. |
Synopsis | If we dont reduce energy consumption today, the generations of tomorrow will live with the consequences. This message is conveyed via beautifully lensed montage sequences of solitary children at play alongside TV sets carrying the faces and voices of a not-too-distant future. The TVs, which appear in living rooms and more unusual locales, like partially submerged in a lake, or as a miniature inside a dollhouse--screen the video wills of adults leaving behind floods, global warming and other man-induced natural disasters, to their progeny. The spots end with the adults vowing to take responsibility for the California they leave their children. The Flexyourpower.org URL and a title card with an energy efficiency tip, closes the PSA. |
Type de média | Télévision |
Longueur | |
Marché | Etats-Unis |
Sociéte de création sonore | One Union Recording |
Post production | Methodstudios |
Monteur | Bob Frisk |
Sociéte de création sonore | Andy Greenberg |
Directeur de création | jef Loeb |
Directeur de clientèle | Deborah Notestein Loeb |
Directeur artistique | David Swope |
Directeur de la photo | John Toon |
Producteur, agence | Annie Uzdavinis |
Infographiste | Bobby Van Dyke |
Montage | Phoenix Editorial & Designs |
Animation | Phoenix Editorial & Designs |
Producteur exécutif | Don Block |
Producteur exécutif | Rich Carter |