Interviews de la communauté publicitaire
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This book was their baby: Epica Awards PR Grand Prix
The creative team behind “The Name Catalogue” by IKEA happily admit that they’re among the youngest at renowned Norwegian agency TRY (which is... lire plus
Publicis Spain & IKEA: Real Life Series
Can you recognize these iconic living rooms IKEA recreated with its own furniture? lire plus
Make The Dream Yours: Ogilvy Created New Holiday Spot for IKEA
The campaign isn’t about striving for an unachievable idea of perfection, but rather reflects what is ‘perfect’ for that particular person. lire plus
Creative Campaign Interview: The Sleepiest Print Ad Ever Made
“Make it thinner but increase the battery life.” lire plus
New Campaign Interview: Made Everyday Brighter
Ikea's first ever ad campaign in India by Dentsu Impact. lire plus