With the Olympic Games coming to Paris this summer, the French sports retail chain is likely to benefit from the nation’s big moment. And it’s making the most of it, with a new mission statement and logo, as well as an ad campaign from AMV BBDO. lire plus
In the run-up to the UKs biggest music awards, London was treated to the sight of a high-rise building-sized BRIT Award statuette losing its iconic Hilton robe. lire plus