| Titre | It's Not Just Organized Crime Who Sell Moonshine To Minors |
| Titre (langue originale) | Det Är Inte Bara |
| Agence | Tempel |
| Campagne | Moonshine has a slight taste of organized crime - OAS |
| Annonceur | OAS |
| Marque | OAS |
| Mise en ligne | Septembre 2000 |
| Secteur d'activité | Lutte contre la drogue, l'alcool, le tabac |
| Slogan | Moonshine has a slight taste of organized crime |
| Slogan (langue originale) | Hembrändt har en liten bismak av den kriminella världen |
| Synopsis | The billboard campaign consists of several pictures of people with something nasty in their mouth. A rat, a syringe, bullets, a chopped-off finger, a knuckle, etc. The tag line is: Moonshine has a slight taste of organized crime. |
| Philosophie | Make the connection between organized crime and moonshine, in the strongest possible way. |
| Problème | Moonshine is a growing problem in Sweden. The alcohol is smuggled into the country by criminal organizations who also make money on drugs, weapons and other criminal offences. A fact which very few are aware of. |
| Type de média | Affiche / Panneau grand format |
| Marché | Suède |
| Concepteur / rédacteur | Anders Tempelman |
| Directeur artistique | Olle Mattson |
| Directeur de la photo | Robert Nettarp |