AdForum
Aurore Duhamel
Aurore Duhamel
Directrice générale adjointe at Altmann+Pacreau
Paris, France
Modifier
Voir toutes les créations
TitreElectric Life
Agence
Campagne ELECTRIC LIFE
Annonceur Renault
Marque Renault Z.E
Date de première diffusion/publication 2011 / 5
Secteur d'activité Voitures
Philosophie Renault is launching a global advertising campaign to promote its commitment to making sustainable transport accessible to all.
The 60-second spot, Renault Z.E, has been created by Paris-based advertising agency Publicis Conseil and directed by Dougal Wilson. It forms a succession of vignettes illustrating how electric power is already a large part of our daily lives.
It shows people using 'steam powered' versions of everyday objects including hairdryers and televisions, cash machines and vending machines in order to demonstrate advances in energy. The ad concludes that we have already switched to electricity for many things, so why not for travelling... in a Renault Z.E.? An end-frame showcases the four Renault Z.E models that will be available to buy in 2011. 
Type de média Télévision & Cinéma
Production
Réalisateur
Maison de production
Concepteur / rédacteur
Directeur artistique
Directeur de la création
Production
Production
Production
Responsable de la publicité (annonceur)
Responsable de la publicité (annonceur)
Responsable de la publicité (annonceur)
Responsable de la publicité (annonceur)
Responsable de la publicité (annonceur)
Directeur de clientèle
Directeur de clientèle
Directeur de clientèle
Directeur de clientèle

Personnes liées à cette réalisation

Talent qui pourrait vous intéresser

En vue

Caroline Pay

Chief Creative Officer
London, Royaume-Uni
Headspace LA

Following stints some of London’s most creative advertising agenc...

Alberto Lopes

Partner and Executive producer
São Paulo, Brésil
VetorZero/Lobo

Alberto Lopes is Commercial Director and Partner of Vetor Zero si...

Akira Kagami

Executive Advisor & Global Executive Creative Advisor
Tokyo, Japon
Dentsu

Anna Rose Kerr

Creative Director
London, Royaume-Uni
A Rose By Any Other Name

Kerr was the mastermind behind one of Havas London’s most celebra...

Mike Rovner

VP, Group Creative Director
Greater New York City Area, Etats-Unis
Known

I find it hard to be serious for very long. So I’ll be brief. I t...

Bill Davaris

CCO
New York, Etats-Unis
Madras

Milos Obradovic

Executive Creative Director
Toronto, Canada
AKQA (copy), Milan

I see creativity as a method. A method that helps make something...

Scott Carlton

Creative Director
New York, Etats-Unis
Saatchi & Saatchi Wellness

Creative executive who inspires change and fosters new growth by...
VOIR PLUS DE TALENTS

Créez votre profil talent sur AdForum

Commencez