Concepteur / rédacteur
at
Ubachs Wisbrun (now UbachsWisbrun/J. Walter Thompson)
Amsterdam, Pays-Bas
| Titre | India |
| Agence | Ubachs Wisbrun (now UbachsWisbrun/J. Walter Thompson) |
| Campagne | Cameroon - Rabobank |
| Annonceur | Rabobank |
| Marque | Rabobank |
| Mise en ligne | Mai 2005 |
| Produit | Banking |
| Produit (langue originale) | Banking |
| Secteur d'activité | Banque, finance, droit et assurance |
| Slogan | It's time for a bank who does it differently |
| Slogan (langue originale) | Het is tijd voor een bank die 't anders doet |
| Synopsis | Rabobank helps establish countless (financial) co-operatives around the world. It not only provides financial assistance, but more importantly it provides the required knowledge and manpower. The bank - that was established more than a century ago by farmers who were unable to obtain credit - has spread it's success as a co-operative to countries including Cameroon. |
| Philosophie | Leverage Rabobank's roots as the basis for communications. At Rabobank, SRE is not a cosmic trick to present a social image. SRE is at the heart of the co-operative philosophy. Demonstrate that in today's world the 'old fashioned' formula of the co-operative is still extremely modern and applied successfully around the world today. |
| Problème | Rabobank holds a leading worldwide position in the field of Socially Responsible Enterprise. In contrast to publicly listed banks, Rabobank's primary focus is not on profits, but above all on people. The challange is to show and clarify that this distinction is what makes Rabobank an involved and attractive bank. |
| Type de média | Presse & publications |
| Marché | Pays-Bas |
| Directeur artistique | Wim Ubachs |
| Concepteur / rédacteur | Wim Ubachs |
| Producteur, agence | Brigitte van Gennip |
| Producteur, maison de production | Ellen Langeveld-Pype |
| Réalisateur | André van Duren |
| Monteur | Martin Gould |
| Directeur de clientèle | Arco Bregman |
| Responsable de la publicité (annonceur) | Tom Peijster |
| Responsable de la publicité (annonceur) | Esmarije Voorboom |
Plus de réalisations
VOIR TOUSHonduras
- MARQUE:
- Rabobank
- AGENCE:
- Ubachs Wisbrun (now UbachsWisbrun/J. Walter Thompson)
Egypt
- MARQUE:
- Rabobank
- AGENCE:
- Ubachs Wisbrun (now UbachsWisbrun/J. Walter Thompson)
Cameroon
- MARQUE:
- Rabobank
- AGENCE:
- Ubachs Wisbrun (now UbachsWisbrun/J. Walter Thompson)
Master Xi Introduces...Xi Climax!
- MARQUE:
- Xi Climax
- AGENCE:
- Ubachs Wisbrun (now UbachsWisbrun/J. Walter Thompson)
That's Why We Don't Make Watches
- MARQUE:
- MINI Cooper
- AGENCE:
- Ubachs Wisbrun (now UbachsWisbrun/J. Walter Thompson)
Butter with Seasalt
- MARQUE:
- Campina
- AGENCE:
- Ubachs Wisbrun (now UbachsWisbrun/J. Walter Thompson)
Just be patient
- MARQUE:
- Land Rover
- AGENCE:
- Ubachs Wisbrun (now UbachsWisbrun/J. Walter Thompson)
Master Xí
- MARQUE:
- Vrumona
- AGENCE:
- Ubachs Wisbrun (now UbachsWisbrun/J. Walter Thompson)