| Titre | The Offline Test |
| Agence | Publicis Italy |
| Campagne | The Offline Test |
| Annonceur | Subito.it |
| Marque | Subito.it |
| Date de première diffusion/publication | 2017 / 4 |
| Secteur d'activité | Vente en ligne, e-commerce |
| Synopsis | We all know the basic safety rules to buy something without being frauded. Subito.it - the #1 site to buy and sell online - wanted to remind these rules to its users to avoid each scam’s attempt that can happen on the platform. To do so publicis milan repeated the same scam attempts that happen on the net in a real store with real customers. Proving that to shop safe online, you just have to do it as if you are offline. |
| Type de média | Film Web |
| Longueur | |
| Advertising Agency | Publicis Italy |
| CEO Publicis Italia and Global CCO Publicis WW | Bruno Bertelli |
| Directeur de la création | Cristiana Boccassini |
| Directeur de création associé | Aureliano Fontana |
| Directeur de création associé | Bruno Vohwinkel |
| Directeur artistique | Giovanni Greco |
| Concepteur / rédacteur | Enrico Pasquino |
| Group Account Director | Simona Coletta |
| Chef de groupe | Serena Girola |
| Producteur TV agence | Luana Strafile e Matilde Bonanni |
| Planneur stratégique | Noa Dekel |
| Maison de production | Bedeschi Film s.r.l. |
| Director | Claudio Gallinella |
| Monteur | Fabrizio Squeo |
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