Titre | To Kill Spoilers You Need The Best Ones at Killing 2 |
Agence | Publicis Italy |
Campagne | Spolier Killers |
Annonceur | Sky |
Marque | Gomorrah |
Date de première diffusion/publication | 2017 / 11 |
Secteur d'activité | Programmes et chaînes de TV et radio |
Synopsis | Anyone who loves TV series has to fight every day against a terrible enemy: spoilers. But eventually the launch of the third season of Gomorrah, the Italian award-winning original Sky production about the ruthless Mafia-like Neapolitan crime syndicate, can solve the situation. By scanning the conversations on social media, we hijack the audience attention about the most famous TV series like Game of Thrones, Narcos, Stranger Things or The Walking Dead, replying users’ spoiler posts with customized videos of the bloodiest Bosses of Gomorrah. In the videos the most evil characters of the most evil TV series threaten the viewers, suggesting them to keep their mouths shut about any TV series to avoid spoilers. The Spoiler Killers project lands on spoilerkillers.it, a digital tool that allows users to generate by themselves customizable videos to terrorize all of their friends who usually spoiler their favourite shows. With a subtle and cynical logic that any boss would appreciate: be able to talk about Gomorrah, by exploiting conversations about the rival TV series. |
Type de média | Télévision |
Longueur | |
Directeur de la création | Cristiana Boccassini |
Directeur de création associé | Aureliano Fontana |
Directeur de création associé | Bruno Vohwinkel |
Directeur de création associé | Eddy Guimaraes |
Directeur de création associé | Vinicius Dalvi |
Worldwide Chief Creative Officer | Bruno Bertelli |
PDG | Bruno Bertelli |
Directeur de création digital | Michele Picci |
Directeur de création digital | Massimo Guerci |
Directeur artistique | Giulia di Filippo |
Concepteur / rédacteur | Giulia di Filippo |
Directeur artistique | Sara Rosset |
Associate Copywriter | Sara Rosset |
Client Services Director | Lorenza Montorfano |
Directeur de clientèle | Tiziana Paduanelli |
Chef de groupe | Irene Bassani |
Producteur TV agence | Matilde Bonanni |
Responsable de la TV prod | Silvia Cattaneo |
Chef de projet digital | Vittorio Cafiero |
Social Media Manager | Filippo Festuccia |
Maison de production | Think Cattleya |
Réalisateur | Claudio Cupellini |
Directeur de la photo | Luca Nervegna |
Monteur | Marcello Saurino |
Musique | Mokadelic |
Son | Stefano Patrizio |
Post production | Roberto Verdiani |