| Titre | Carrot |
| Agence | OUT TO LUNCH |
| Campagne | Trash |
| Annonceur | Boroume |
| Marque | Boroume |
| Date de première diffusion/publication | 2021 / 10 |
| Secteur d'activité | Environnement & Ecologie |
| Slogan | Do not let anyone treat them like trash |
| Synopsis | Discrimination does not only have to do with humans. Discrimination against ugly vegetables, treating them like trash, only because of their looks, not their nutritional worth, leads to an enormous amount of food waste, which could feed a lot of hungry people amongst us. A series of verbally abused human-like ugly vegetables sheds light to this relevant issue for a non-profit organization which is trying to put such waste to good use. |
| Type de média | Presse & publications |
| Directeur de création | Anna Stilianaki |
| Directeur de création | Tasos Georgiou |
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