| Titre | Bathroom |
| Agence | Ogilvy Germany |
| Campagne | Welcome Back Boy |
| Annonceur | Mattel, Inc. |
| Marque | Matchbox |
| Mise en ligne | Mars 2013 |
| Secteur d'activité | Jouets & jeux |
| Philosophie | A flashback to childhood: Real cars were parked in front of billboards on parking lots as part of the Matchbox campaign. The billboard visuals were oversize room details and transformed the parked cars into Matchbox cars. The solution: This simple idea created a child's perspective of the world. And reminded family dad car drivers of their own childhood. |
| Problème | Remind fathers about the matchbox brand |
| Type de média | Poster |
| Directeur de création | Helmut Meyer |
| Concepteur / rédacteur | Lisa Reissner |
| Concepteur / rédacteur | Stephan Vogel |
| Responsable de budget agence | Michael Fucks |
| Responsable de la publicité (annonceur) | Katrin Kahler |
| Acheteur d'art | Caroline Walczok |
| Directeur artistique | Andreas Wagner |
| Directeur artistique | Lisa Reissner |
Plus de réalisations
VOIR TOUSSoldier
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- AGENCE:
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Torture 1 - Candle Beating
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Torture - Candle Hanging
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Torture 2
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Lilliputian
- MARQUE:
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