Logi - "47 Seconds"

Publicis Middle East

Publicis Middle East Dubai, Emirats Arabes Unis

Awards

10056

Cette création fait partie de la Collection Act Responsible

Marque: Logi
Pays: Emirats Arabes Unis

Annonceur: Logi Energy

Titre	47 Seconds
Agence	Publicis Middle East
Campagne	The Right to Power
Annonceur	Logi Energy
Marque	Logi
Date de première diffusion/publication	2022 / 7
Secteur d'activité	Institutions / Interêt Public / Associations à but non lucratif
Synopsis	The daughter is a symbol for Lebanon, with her condition deteriorating progressively, with every electricity cut. The father is a symbol for the Lebanese people, screaming and pleading for help, with every electricity cut, but there no oneresponds, just like no one’s coming to Lebanon’s aid in the electricity crisis. The environment's design in the film transports viewers to a typical hospital in the most afflicted parts of Lebanon. The lights and the colours add to the bleakness of the reality being faced. The camera movement is slow and tedious - almost haunting. The lens feels like we are in the 70-80’s (Lebanon today). After revealing its purpose,the film directspeople to a website where they can know more about the initiative and sign a petition. The goal of the petition is to gain complete transparent access to updates on parliamentary discussions in the electrical sector, and to pressure the newly elected Lebanese parliament to solve the electricity crisis.
Philosophie	A new film from Lebanon by LOGI, Lebanon’s energy initiative encapsulates 47 seconds of helplessness, pain, uncertainty, desperation, loneliness and losing hope, for a much-needed cause. It’s a painful and genuine depiction of the reality faced by the Lebanese people who have been deprived of their right to power. People, including babies and children, in Lebanese hospitals are dying and suffering because of the lack of electricity and power cuts for 47 years, till date.
Type de média	Digital
Longueur	94 seconds
Marché	Liban
Bande son	Descent
Plus d'info	therighttopower.com
Maison de production	Prodigious MEA
PDG	Bassel Kakish
Responsable de la stratégie	Tahaab Rais
PDG	Sami Saleh
Réalisateur	Tahaab Rais
Script Writer	Tahaab Rais
Concepteur	Tahaab Rais
Directeur de la photo	Aeyaz
Responsable de la création	Sébastien Boutebel
Equipe créative	Karim Kazan
Producteur, maison de production	Naji Bechara
Producteur, maison de production	Ralph Matar
Producteur, maison de production	Myriam Wardeh
Producteur, maison de production	Nour Helou
Post production	Optix
Post production	Nayla Chacra
Post production	Thalia Trad
Post production	Eddy Farah
Assistant Réalisateur	Remy Haddad
Monteur	Neda Zag
Montage	Cold-Cutz
Grade	LZRD
Coloriste	Karim Mira
Musique	Joe Dickinson
Sociéte de création sonore	Mango Jam Studios
Sociéte de création sonore	Achint
Sound Designer	Wilbur D'Costa
Grip	Bob Touma
Gaffer	Sohail Iftikhar
Focus Puller	Roger Schram