| Titre | Pump Up Your Mobile |
| Agence | Accenture Song |
| Campagne | Pump Up Your Mobile |
| Annonceur | Plusnet |
| Marque | Plusnet |
| Date de première diffusion/publication | 2017 / 8 |
| Secteur d'activité | Télécommunications |
| Synopsis | Plusnet is promoting its SIMO Mobile offering with its first integrated, large-scale mobile campaign from Karmarama. The work promotes the value of the brand’s new mobile plans, visually demonstrated through a hi-tech mobile pumping machine in the TV executions. Plusnet Joe humorously shows how customers could pump up their mobiles with more data, minutes and texts for less. The machine has been central to the Plusnet Mobile launch creative across press, radio, online display and eCRM and will now be seen on TV for the first time. The campaign will be running on YouTube Pre-Rolls, Bumpers, and DRTV. |
| Type de média | Télévision |
| Longueur | |
| Head Of Marketing | Chris Cotterill |
| Responsable de la création | Nik Studzinski |
| Directeur de la création | Dickie Connell |
| Directeur de la création | Adam Kean |
| Directeur de création | Dave Westland |
| Equipe créative | Paul Crump |
| Equipe créative | Vicki Murfitt |
| Planneur stratégique | Will Butterworth |
| Producteur, agence | Jenny O'Connell |
| Business Leader | Alex Guyan |
| Responsable de budget agence | Adam Davies |
| Réalisateur | Damien O'Donnell |
| Producteur | Gwilym Gwillim |
| Directeur de la production | Thomas Green |
| Directeur de la photo | Simon Walsh |
| Chef décorateur | Simon Davis |
| Assistant Réalisateur | Jai Lusser |
| Offline Editing | Phil Currie |
| VFX Supervisor / 3D Lead Artist | Martin Waller |
| VFX Artist | Martin Waller |
| VFX Producer | Phil Archer |
| Coloriste | Danny Wood |
| CG Lead Artist | Seb Caldwell |
| CG Lead Artist | George Humphries |
| Sound Designer | Arge |
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