Titre | Come Together For A World of Understanding |
Brief | The Hyatt hotel in Atlanta celebrated the 50th anniversary of a landmark moment. In 1967, when civil rights leaders were denied a place to gather, the hotel, which would later be known as “Hotel of Hope” opened its doors. Today, the hotel reminds viewers and guests that it still stands for openness, togetherness and unity. When people come together, they do brilliant things.
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Agence |
MullenLowe U.S.
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Campagne |
Come Together For A World of Understanding
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Annonceur |
Hyatt
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Marque |
Hotel
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Mise en ligne | Novembre 2017 |
Synopsis | Fifty years ago, Hyatt opened their doors to leaders of the civil rights movement. As the story goes, while looking for a place to hold an integrated convention in the city of Atlanta, they faced one shut door after the other. And after being turned away by yet another establishment, the group quickly looked across the street to a construction site that would later become the Hyatt Regency. |
Type de média |
Film Web
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Responsable de la création |
Mark Wenneker
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Directeur de la création |
Tim Vaccarino
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Directeur de la création |
Dave Weist
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Directeur de création |
Ben Salsky
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Directeur de création |
Blake Winfree
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Directeur artistique |
Sarah Dudek
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Concepteur / rédacteur |
Sarah Crist
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Responsable de la stratégie |
Kristen Cavallo
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Group Planning Director |
Elizabeth Paul
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Chef de projet |
Sarah Libby
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Directeur de clientèle |
Jesse Brandt
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Chef de groupe |
Judith Berg
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Executive Creative Director Digital |
Max Wild
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Réalisateur |
Katherine Riemer
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Réalisateur |
Lauren Naru
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Maison de production |
Picture Farm
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Réalisateur |
Simon Benjamin
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Producteur exécutif |
John Fego
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Monteur |
Emile Doucette
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Monteur |
Winnie Cheung
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