INTEGRATED CREATIVE LEADER. STORYTELLER. INTERNATIONAL EXPERIENCE.
Jayant is an ambitious and a focused creative leader, with a proven track record. His professional journey has spanned across three challenging and diverse markets - India, Bangladesh and Nepal. Thus, giving him the advantage of global competency with local insights.
His professional lineage includes successful stints at Ogilvy Bangladesh, Publicis, Grey, FCB, M&C Saatchi, Saints & Warriors, Digitalin Nepal.
Jayant loves what he does, and that is reflected in the noteworthy work he has created for Skoda, Garnier, Gillette, Jet Airways, Huawei Bangladesh, British American Tobacco, Unilever Bangladesh, Set Wet Nepal, Surf, Himalaya Wellness Nepal, Heinz, Mahindra Auto, Angel Broking, Victorinox, P&G, Perfetti Van Melle Bangladesh, Plan My Trip, Ncell-Axiata, etc.
As a creative leader, he has lead teams on brands across diverse sectors. Ogilvy Bangladesh is a case in point, where he led a team on British American Tobacco (Bangladesh’s 2nd largest brand), handling the successful re-launch for Pilot and Derby cigarettes, by substantially improving market-share. Under his leadership, Huawei Bangladesh witnessed the successful launch of “Live Dual” campaign, which was later adapted in four South East Asian markets- a benchmark for the brand. Jayant was also a part of iconic campaigns, such as the memorable "The Pull" film for Garnier, the "Best a Fan Can Get" campaign for Gillette razors during the cricket World Cup, Bangladesh's first-ever crowd sourced song for Mentos and the then much-awaited launch of Skoda's Yeti and Fabia. He has also won new business pitches.
Jayant's work has been celebrated at award shows such as Abbys, Ad Stars and Ad Fest, and on Campaign Asia, bestadsontv.com and Luerzer’s Archive. Including the first-ever Abby at Goafest for Nepal, for brand Plan My Trip.
Cricket, world cinema, music and writing articles on advertising are some of the things that keep him busy during his spare time.
Proficient in English, Hindi and basic Turkish.
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