Former CCO Publicis Communications MEA/Leo Burnett MEA.
at
Unbranded
Beirut, Liban
| Titre | Keep The Flame Alive |
| Agence | H&C Leo Burnett Beirut |
| Campagne | Keep The Flame Alive |
| Annonceur | Diageo |
| Marque | Johnnie Walker |
| Mise en ligne | Mars 2015 |
| Secteur d'activité | Whisky, gin, vodka... |
| Synopsis | In 2014 the Lebanese, who are known for their unwavering spirit of resilience in front of adversity, had given up hope in their country once again. We needed to remind the Lebanese of what they were made of. The campaign film was conceived entirely as a fable where a resilient flame defies a menacing storm. A battle of symbolic elements whereby the flame fends off increasing and incessant attacks of a storm jealous of its opponent’s courage. Triumphant, the flame finally says ‘Storms shall always pass but the fire inside burns on’. |
| Type de média | Etude de cas |
| Longueur | |
| Marché | Liban |
| Responsable de la création | Bechara Mouzannar |
| Directeur de la création | Malek Ghorayeb |
| Directeur de création | Areej Mahmoud |
| Réalisateur | Hadi |
| Directeur artistique | Nadia Deghaily |
| Directeur de création | Davina Atallah |
| Directeur de clientèle | Nada Abi Saleh |
| Directeur de clientèle | Peter Mouraccade |
| Concepteur / rédacteur | Lama Bawadi |
| Maison de production | Stoked sal |
| Digital Strategy | Samer Shoueiry |
Plus de réalisations
VOIR TOUSMashrou' Leila "Lilwatan"
- MARQUE:
- SKeyes Center for Media and Cultural Freedom
- AGENCE:
- H&C Leo Burnett Beirut
Give in to Giving
- MARQUE:
- Emirates NBD
- AGENCE:
- Leo Burnett Middle East & North Africa
Who did it first? McDonald's vs. Alexander Wang
- MARQUE:
- McDonald's
- AGENCE:
- Leo Burnett
Secure Your Account
- MARQUE:
- Emirates NBD
- AGENCE:
- Leo Burnett Middle East & North Africa
The fasting pixels
- MARQUE:
- The Ramadan bundle
- AGENCE:
- Leo Burnett Riyadh
Rest after fame
- MARQUE:
- TVEKSAM, EGG CUP
- AGENCE:
- Leo Burnett Jeddah