Executive Creative Director / Partner
at
Earth2Sun Marketing Partners
Washington D.C, Etats-Unis
| Titre | Operation: Total Support |
| Agence | The Borenstein Group, Inc. |
| Campagne | Operation Total Support - United States Army |
| Annonceur | United States Army |
| Marque | HRsolutions |
| Mise en ligne | Avril 2006 |
| Secteur d'activité | Autres |
| Slogan | Operation: Total Support |
| Philosophie | Leveraging Army's latest brand identity, The Borenstein Group responded by creating a professional-grade collateral system that helped Army present this program's capabilities with confidence at multiple conferences, with coherent business-oriented awareness messages that assured positive acceptance. |
| Problème | When the United States Army HRsolutions program was ready to launch the most comprehensive Human Resource Support Contract, it called upon The Borenstein Group create and design a new marketing collateral system that will empower field commanders to easily identify the benefits of using HR services for their Army units. |
| Type de média | Brochures |
| Marché | Etats-Unis |
| Directeur de la création | Gal Borenstein |
| Chef de groupe | Allyson Jacobsen |
| Directeur de création | Clayton Tompkins |
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