Cinématographie at Tempomedia Productions

DNB - "Just a Girl"

Try Reklamebyrå

Try Reklamebyrå Oslo, Norvège

1905

Marque: DNB
Pays: Danemark

Annonceur: DNB Bank

Titre	Just a Girl
Agence	Try Reklamebyrå
Campagne	Just a Girl
Annonceur	DNB Bank
Marque	DNB
Date de première diffusion/publication	2021 / 11
Secteur d'activité	Services bancaires, investissements, services boursiers
Philosophie	Since 2019, Norwegian bank DNB has been on a campaign to close the gender gap in the world of investing. The first two films were set to Beyoncé and Robyn, respectively, and for the third film of the campaign, DNB presents yet another musical female powerhouse with the soundtrack of Gwen Stefani and No Doubt's classic "Just a Girl". Directed by Fiona Jane Burgess, produced by Bacon and made with Try as agency, the film portrays a wide variety of female investors in a fictitious stock exchange, pointing to the fact that the number of Norwegian female investors has gone up 160 percent since 2019 (when the #GirlsInvest campaign began). The empowering lyrics of "Just a Girl" paired with the track's classic riff and a dynamic, constantly moving array of colorful visuals give the spot a powerful and purposefully hectic feel, inviting women from all walks of life to join the world of investing.
Type de média	Digital
Longueur	70 seconds
Bande son	"Just a Girl" No Doubt
Réalisateur	Fiona Jane Burgess
Directeur de la photo	Andreas Bjørseth
Producteur	Magne Lyngner
Agency	Try Reklamebyrå
Post-production Producer	Eli Mari Sandal
Monteur	Joanna Lewandowska
Montage	OKEY studio
Sound Designer	Christian Schaanning
Grade	Julien Alary
Music Supervision	Goran Obad
Equipe créative	Caroline Riis
Equipe créative	Eirik Sørensen
Equipe créative	Nicklas Hellborg
Equipe créative	Thea Bjørndahl Iversen
Chef de groupe	Kristina Skogen
Responsable de budget agence	Vilje Mohn
Responsable de la publicité (annonceur)	Pia Svard
Responsable de la publicité (annonceur)	Mette Olsen
Maison de production	Bacon OSL