Titre | Logo Pollution |
Agence | Havas Creative Network |
Campagne | Logo Pollution |
Annonceur | Greenpeace |
Marque | Greenpeace |
Date de première diffusion/publication | 2021 / 4 |
Secteur d'activité | Institutions / Interêt Public / Associations à but non lucratif |
Synopsis | With Turkey ranking #1 in Europe for plastic waste, it was time to turn the tide on pollution. There’s currently no law in place against single-use plastic, so Greenpeace Turkey partnered with us to help change this. Calling on popular municipalities to 'pollute' their logos, we created a movement that added over half a million signatures to the Greenpeace's petition to ban this type of plastic. |
Type de média | Etude de cas |
Longueur |